Senior Multimedia Reporter
radhica.sookraj@guardian.co.tt
From the tennis court to the music stage, 27-year-old Sherisse Arjoon has transformed adversity into purpose, turning an untimely back injury into a powerful mission of mentorship.
Originally from the oilfields of Fyzabad, Arjoon is the coach behind Oh Nine Tennis and Oh Nine Public Relations Agency (Oh Nine PR), a firm she founded to support budding soca, hip-hop and reggae artistes.
Beyond her professional pursuits, she embraces the great outdoors, leading friends on exhilarating hikes, championing a healthy lifestyle, and finding inspiration in the beauty of nature.
Arjoon said her love story with tennis started by chance when she and her mother, Anisha Arjoon, stumbled upon a tennis class while driving through Fyzabad.
“We saw a coach with a group of children doing tennis. My mom immediately got the information and I started shortly after,” she recalled.
Despite having never played before, Arjoon was hooked from the first lesson.
“I had played many different sports, but something about tennis just fitted well with me, it makes me, me,” Arjoon said.
As she worked towards playing at the national level a devastating shoulder injury forced her out of the game for five years. Her motto-“Be the coach that I needed.”
To make matters worse, Arjoon revealed in 2022 she suffered a herniated disc which got worse by 2024.
By that time she had already decided to transition from player to coach having pursued and completed the International Tennis Federation Level One Coaching course in 2021. Arjoon said coaching brought a fulfilling twist.
“When I started coaching and helping the kids to build confidence and resilience, I realised how much I loved teaching children. I love seeing them have fun on the court while improving their game each class,” she said.
Arjoon said one of her proudest moments came from seeing one of her youngest students, eight-year-old Michael Balvin, earn the runner-up spot in two tournaments.
“His competitive spirit and passion drive me to keep going. This year, the rest of my students will begin competing, and I know it’s going to be great,” she added.
A Second Passion: Promoting Local Talent
However, Arjoon’s dedication to uplifting others isn’t limited to the tennis court but also to the Carnival stage through her company Oh Nine Public Relations Agency (Oh Nine PR) which she founded in 2017.
“One of my best friends, singer and songwriter Mr Renzo (Lawrence Adams) advised me to become a publicist after I did a couple of write-ups for his Latin soca releases,” she recalled.
With the guidance of industry professionals like Marcus Braveboy and Lawrence Adams, she built her company from scratch.
“It took a supportive team to push me to start it. Isaac Rudder gave me the business name, and Stuart Silva designed the logo. I won’t be where I am without them.”
Over the years, she has worked with more than 20 artistes, including Dev, Mr Renzo, Umi Marcano, and the late Ricardo Drue.
“Working with Ricardo Drue was a dream come true, that’s all I got to say about that. I believe those words speak volumes.”
Despite the challenges, Arjoon remains committed to her mission. “I love local music, and I’ve seen so many young talents who don’t always get the shine they deserve. That’s what inspired me the most to start Oh Nine PR.”
She said juggling both coaching and PR was no easy task, but for Arjoon, it’s a labour of love as she works part-time with the Tennis Association of T&T during major championships.
She said although her journey has been filled with trials, she remains steadfast in her determination to inspire others as she organises weekend hikes to some of her favourite nature trails.
Her advice to others? “Don’t just sit around and wait for things to happen, you got to make it happen. It might be tough, but it’s always worth it.”
Check out Arjoon at Instagram @oh_nine_pr and @ohninetennis;-Facebook at Oh Nine PR and Oh Nine Tennis or by email: ohnine_pr@outlook.com or ohninetennis@outlook.com.